FeedMedia: Winning headline keeps readers on their tip-toes
August 10, 2008 in On the Media Tags: headlines, Journal Star, puns
I don’t give the folks who toil away on the copy desk enough credit. So, I am pleased to give the award for Best Use of a Pun in a Headline to whatever evil genius created the one that ran atop today’s Peoria Journal Star article about the Peoria Ballet’s new facility:
“Tutu to-do.”
Like I said … genius.
August 10th, 2008 at 4:49 pm
That headline is on point.
August 11th, 2008 at 11:28 am
Bill,
Gatehouse lost a half billion in a quarter, and the stock is rocketing upward. What do make of that? Or do you only cover downward movement?
If you had invested in GHS last week, you’d have almost doubled your money by now, and you’d be sunning yourself on a beach in the Caribbean. Darn the luck!
August 11th, 2008 at 1:34 pm
Ha ha ha! That is a good headline. A lot of people take headlines and photo captions for granted, but there is a real art to writing them.
August 11th, 2008 at 3:15 pm
Josh: Having two days in a row of upward movement is hardly skyrocketing. The clock is still running on the company being delisted from the stock exchange. Anybody who bought last week could’ve doubled his or her money by now, but anybody who bought it last year (when they purchased the PJS) would still have lost 95 percent of their investment.
Is there good news? Yeah. Bankruptcy no longer seems like it’s right around the corner. It’s at least two corners away. This company still has very little idea of what it’s doing.